The Middle Can Make All the Difference

Pop quiz: What do donuts, bagels, and your investment portfolio all have in common?

They’re missing the middle. 

(WARNING: MINI FINANCE LESSON AHEAD)


Investors usually buy into large caps and small caps and think their portfolios are complete.
WRONG.  
A portfolio is only truly complete with mid caps, aka the middle. 
 
So, to show the value of State Street Global Advisors’ mid cap, MDY, we created a middleless world.
Proving the point that the middle can make all the difference. 







ECDs: Gene Campanelli + Pete Powell
CDs: Ferd Daniele + Steph Cajucom
Director: Bjorn Ruhmann
CARGO COLLECTIVE, INC. LOS ANGELES, CALIF. 90039—3414